Monthly Archives: September 2016

Call it Roald McDonald’s: Roald Dahl’s Estate Goes for the $$$

In case you missed it, there was a big NYT story earlier this summer about how Roald Dahl’s literary estate is “aggressively seeking out ways to globalize, digitize and monetize his wackily wondrous works.” The piece focused on the (mostly disappointing) recent film, stage, and television adaptations of his works, like Spielberg’s BFG floparoo. But what really piqued my curiosity was the mention of the deals the estate has made with companies like McDonald’s. Yes, McDonald’s in the UK is selling Roald Dahl-themed Happy Meals. I found this image from the creative agency who helped put them together:

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Okay … I admit I would actually kind of love to get my hands on one of those Witches boxes (not for the McNuggets or whatever, just for the packaging). But really, if there was a kids’ author who revered good home cooking, it was Roald Dahl. This is the man who made us crave cold meat pies spiked with hard-boiled eggs buried inside like treasures and fresh fish caught in the fjords and fried that day still wriggling in the pan. Not to sound like a tsk tsking ninny but pimping out the books with McDonald’s?

Roald Dahl’s grandson Luke Kelly, who heads up the estate, also made a deal with the children’s clothing company Boden. Now, I do like the stuff at Boden (great PJs!) but there’s something that makes me feel sad about this collection. It’s so Cheeky! and Quirky!

screen-shot-2016-09-19-at-4-30-27-pmscreen-shot-2016-09-20-at-10-43-15-amHere’s a quote from Kelly who comes off sounding almost cartoonishly money grubbing: “We are really transferring from being a literary estate to being more of a story company.” That’s the kind of thing that you tell your investors, not the press.

Oh, and back to the McDonald’s thing…

One of my favorite books in the world is Memories with Food at Gipsy House, the cookbook/culinary memoir Roald Dahl wrote with wife Felicity Dahl. It’s out of print but totally worth seeking out. You could not ask for more comforting bedtime reading.fullsizerender-1

Last Sunday: My NYT Book Review Debut

Writing about kids books has been a hobby of mine for a few years now but with this review for the NYT Book Review I feel weirdly legit. Too bad my own children refuse to take my advice (read it here) and read Kate Milford’s epic middle grade, Miyazaki-esque, seafaring adventure fantasy novel.nytreview

 

New York Fashion Week meets Moomin

I spent many happy and fulfilling years working at fashion magazines but eventually, enough was enough. Just look at these utterly terrifying pictures from last night’s Harper’s Bazaar fete for Carine Roitfeld and you’ll see what I mean.

I do still like to keep up with the collections, however, and I was eager to see what my old HB colleague Thakoon had up his sleeve after taking a year off to regigger his business. I guess it’s safe to say that I’ve been away from the fashion world for quite some time, because Thakoon’s very first look, a grungy-chic layered ensemble …

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immediately made me think of Mymble from Tove Jansson’s Moomin books. Not just the tightly pulled topknot, but also the voluminous silhouette and black tights.

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Mymble has great style, as do all the Moomin characters.  They’re a crazy, colorful bunch, each with their own distinctive look, like the best fashion world personalities.

mymble3I started thinking about fashion people who have Moomin-world doubles.

With her blunt red bob, Fillyjonk is the late, great Sonia Rykiel:

sonia-fillySonia Rykiel

Dreamy, dapper and portly, Moominpapa is Alber Elbaz:

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screen-shot-2016-09-10-at-12-40-47-pmThe chapeau-loving vagabond, Snufkin, is John Galliano:

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gallianoWhile Mymble’s Mother is blogger and streetstyle star Susie Bubble:

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Time for one last summer read? My Top 10 Kid Classics

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To my precious handful of Mrs. Little readers:

It’s been a long time, I know. I took an extended hiatus from blogging (reasons: work, kids, laziness, sloth) but I’m determined to get back on track. I’ve got some ideas cooking and I’ll be posting more regularly this fall.

In the meantime, I wanted to link to this round-up of classic kids’ books, which I put together a couple years ago for Jenny Rosenstrach’s blog, Dinner, A Love Story. It’s got my suggestions for ten classic summer reads. If your kids are up for one last good book before school starts, check it out here.

9780804176309By the way, the amazing Jenny has just written a new book: How to Celebrate Everything. I haven’t gotten my hands on it yet but if it’s anything like her others, it’s going to be one of my go-tos. I don’t know how I would feed my family without her.